{"id":8206,"date":"2019-10-16T07:27:56","date_gmt":"2019-10-16T11:27:56","guid":{"rendered":"https:\/\/vweisfeld.com\/?p=8206"},"modified":"2019-10-16T07:29:24","modified_gmt":"2019-10-16T11:29:24","slug":"the-blues-are-more-than-a-color","status":"publish","type":"post","link":"https:\/\/vweisfeld.com\/?p=8206","title":{"rendered":"The Blues Are More Than a Color"},"content":{"rendered":"\n
\"peacock,<\/figure><\/div>\n\n\n\n

Authors appreciate the power of color to not just describe a shade but evoke an emotion. How different is your reaction to a woman\u2019s dress described as sky blue (flirty) versus electric blue (bold) versus navy (conservative)? The color choices tell you not just about the dress, but something about the wearer as well.<\/p>\n\n\n\n

The colors of things are such distinctive characteristics that we have a full palette of clich\u00e9s about them\u2014another reason to give their descriptions careful attention in your prose.<\/p>\n\n\n\n

Sherwin-Williams, the paint people who each year bring us\nthe \u201ccolor of the year\u201d (read my take on their ironic choice of Living Coral<\/a> for 2019) puts well-spent\nenergy into trend forecasting. And there definitely are color trends. One of\nthem may show up on the cover of your next book. Certain colors are so<\/em>\ntrendy that they age quickly and not well. The 2020 Color of the Year, by the\nway: Naval. Good old navy blue.<\/p>\n\n\n\n

S-W\u2019s color aces have announced the company\u2019s colormix forecast for 2020<\/a>. Their several\npalettes are lumped under the rubric of \u201cwellness,\u201d because, they say, designers\nare seeking colors that enhance social, spiritual, physical, and emotional\nfactors. Go for it! Interestingly, a S-W marketing manager looks to our world\nin describing her goals: \u201cDesigners want color to enhance the story<\/em> they\nare telling.\u201d Raising my hand.<\/p>\n\n\n\n

You might check whether one of the S-W palettes inspires an overall feel for a character or setting you\u2019re working on. Scandi authors will likely stick with gray. Or, maybe you just need to repaint your office. A collection of some of my favorite books about color, described here<\/a> and here too<\/a>. <\/p>\n\n\n\n

Photo: jpeter2 for Pixabay, creative commons license<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Authors appreciate the power of color to not just describe a shade but evoke an emotion. How different is your reaction to a woman\u2019s dress described as sky blue (flirty) versus electric blue (bold) versus navy (conservative)? The color choices … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":8205,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"The Blues Are More Than a Color - fire up your creative and check out the 2020 trends in color. ","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[122,174,51,29],"tags":[1655],"class_list":["post-8206","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-book","category-first-draft-blog","category-words","category-writing","tag-blue"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/vweisfeld.com\/wp-content\/uploads\/2019\/10\/peacock.jpg?fit=484%2C720&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p2NkiT-28m","_links":{"self":[{"href":"https:\/\/vweisfeld.com\/index.php?rest_route=\/wp\/v2\/posts\/8206","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vweisfeld.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vweisfeld.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vweisfeld.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vweisfeld.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8206"}],"version-history":[{"count":2,"href":"https:\/\/vweisfeld.com\/index.php?rest_route=\/wp\/v2\/posts\/8206\/revisions"}],"predecessor-version":[{"id":8208,"href":"https:\/\/vweisfeld.com\/index.php?rest_route=\/wp\/v2\/posts\/8206\/revisions\/8208"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vweisfeld.com\/index.php?rest_route=\/wp\/v2\/media\/8205"}],"wp:attachment":[{"href":"https:\/\/vweisfeld.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8206"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vweisfeld.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8206"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vweisfeld.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8206"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}