(photo: wikimedia.org)
So much has been written about the various pieces of the book publishing dilemma lately it was delightful to be pointed to this article from The Economist that assembles the whole juicy pie. If this is all you read about this topic, you’ll understand more than most people.
The title of the essay—“From Papyrus to Pixels”—suggests the editors stance. The conveyance of written information has evolved from the earliest days of this form of communication and continues to do so. Still, “the digital transition may well change the way books are written, sold and read more than any (other) development in their history, and that will not be to everyone’s advantage,” the authors say.
Industry players caught in the last paradigm, notably independent booksellers, have been seen the changes reduce their financial viability, as did the papyrus manufacturers of Ancient Egypt. Meanwhile the large publishing houses still mostly see increasing profit margins, despite Amazon’s fierce competition. About this massive e-tailer, The Economist quotes English novelist, Anthony Horowitz: “They really are evil bastards. I loathe them. I fear them. And I use them all the time because they’re wonderful.”
Moreover, despite all hand-wringing to the contrary, books themselves, as a technology “developed and used for the refinement and advancement of thought,” continue to thrive.
Naturally, this being a story about the economics of the industry, with many nifty charts (be sure to view the projected timeline of the rise of ebooks internationally), it gives only passing attention to the plight of individual authors, caught between downward pressure on ebook prices and conventional publishers’ obsession with blockbusters. The Economist quotes one industry analyst who suggests that while consumers may have more books available to them, fewer people may be able to make a living as full-time writers or publishers.
In addition to lots of juicy databites and useful, even-handed perspective, the article gives you a chance to test Spritz—a new small-screen application that smoothly displays one word at a time, at the pace you set. It’s way faster than regular reading because your eyes stay in one place, not having to wander across and down the page. And, potentially, glancing off the page entirely and out the window or over to the refrigerator. Spritz’s “most immediate application is to allow longish text to be read on smallish screens,” The Economist says, “such as those of watches.” Just as you bonded so completely with your iPad.
