In David Sanger’s chilling book about the dangers of cyberweapons, reviewed here last week, he includes the impact of Facebook, Twitter, and other social media, but P.W. Singer and Emerson T Brooking focus laserlike on them in LikeWar: The Weaponization of Social Media. If you want to know chapter and verse about the barrage of efforts to manipulate American opinion in the election of 2016—and risk of even more in future—this is the book for you.
Singer and Brooking’s book, like Sanger’s, pulls together in one place the various threads of information about cyberthreats from the last few years, weaving them into a coherent, memorable, and understandable(!) whole. All these authors provide exhaustive lists of sources. It’s incumbent on responsible people to understand the tactics of information warfare, because, “[recent Senate hearings] showed that our leaders had little grasp on the greatest existential threat to American democracy,” said Leigh Giangreco in the Washington Post.
These ill-intentioned manipulators understand the human brain is hard-wired for certain reactions: to believe in conspiracy theories (“Obama isn’t an American”); to be gratified when we receive approval (“likes”!); to be drawn to views we agree with (“confirmation bias”). If we feel compelled to weigh in on some bit of propaganda or false information, social media algorithms see this attention and elevate the issue—“trending!”—so that our complaints only add to the virality of disinformation and lies. “Just as the internet has reshaped war, war is now radically reshaping the internet,” the authors say.
Contrary to the optimism of the Silicon Valley entrepreneurs who saw social media as a positive, democratizing force, this new technology is being used to destructive effect at many levels of society. At a local scale, for example, it bolsters gang violence in Chicago; at a national scale, it contributed to the election of fringe politicians; at a regional scale, it facilitated the emergence of ISIS; and at an international scale, it undergirds the reemergence of repressive political movements in many countries.
How to be a responsible citizen in this chaos? Like it or not, “we’re all part of this war,” the authors say, “and which side succeeds depends in large part on how much the rest of us learn to recognize this new warfare for what it is” and how ready we are for what comes next. Start by reading one—or both—of these important books.
As an Amazon Associate I earn from qualifying purchases—a few pennies to put in a jar to pay my WordPress bills. When you purchase this book by clicking on the photo above, you help me fill the jar. Thank you!